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Publications - Presentation Slides

 

strategic marketing mhealth coverStrategic Marketing for mHealth

Download our Strategic Marketing for mHealth presentation. Topics covered in this presentation include: Knowing Your Target Customer, Positioning Product Brand, and Engaging Your Customer.

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trusted business advisor coverTrusted Business Advisor

Topics covered in this presentation include: changes in customers' decision process and expectations for key suppliers; product Sale to Solution Sale to Trusted Business Advisor; transforming the Sales and Marketing Organizations; Challenges, Approaches and Critical Success Factors; and making the case for change.

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financial savvy SAM coverFinancial Savvy for Strategic Account Managers

In this presentation, you will learn about identifying how your products and services can impact the financial results of customers and be used to effectively 'sell financial value' to key customers, identifying the key executive, and how to position the potential value of your products and services.

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balancing biz and science coverBalancing Business and Science

To share some of our experiences with you, we are distributing this presentation on Balancing Business and Science. In this presentation you will learn about: an industry in transformation, balancing business and science, culture, communication, and collaboration.

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using sales processes to promote retail branding and increase supplier brand equityUsing sales processes to promote retail branding and increase supplier brand equity

This presentation is case study of how Electrolux brought their brand back to life across its 9000 stores.

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Developing leaders for global successDeveloping leaders for global success

This presentation covers why global leadership is so critical, emerging characteristics of global leaders, key qualities of effective global leaders, how companies develop global leaders, and how you can begin growing the next generation of global leaders.

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Applying six sigma to global sales processesApplying six sigma to global sales processes

This presentation includes an introduction to Six Sigma, how to manage sales as a process, sales process measurements, systematic process improvement, and how to get started.

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