Greetings!
For Global Partners, the year ahead is full of new ideas and
initiatives for creating value for our clients, partners and
colleagues. Therefore, our first issue of Global Perspectives
in 2007 focuses on the theme of Value Creation.
First in the Global Partners case study: Building High Value
Relationships with Retail Customers, Dave Ferraresi
describes a unique program that we have begun implementing with
our retail clients to enable their sales people to create value for
customers, even in the very short customer interactions that are
typical in the retail environment.
In the article How Aligned is Your Organization on the Needs
and Methods for Creating Value, originally published in
Velocity magazine, Pat Bailey, Finance Director for
Key Accounts at Electrolux describes his company’s approach for
systematically using financial value- creation metrics to drive
business at key accounts.
And lastly, an insightful Thought Leadership White Paper
co-authored by Charles Kellogg and Ohanes Misirilian,
describes the shift in thinking and behaving among a new breed of
‘value-driven’ purchasing managers.
As always, we look forward to hearing your thoughts and ideas.
Please feel free to send your comments to
phesselschwerdt@globalpartnersinc.com
All the
best,
Paul Hesselschwerdt
President
Global Partners Inc.
