CARY CAMPEN
Principal

Cary brings a unique blend of experience, education, and certification to the groups that he works with. This allows him to provide measurable and sustainable business and organizational impact. As a Certified Professional in Learning and Performance (CPLP) through the American Society for Training and Development (ASTD), he has been awarded the highest credential for anyone in the field of workplace performance. Among his areas of expertise include: Designing Learning, Improving Human Performance, Delivering Training, Measuring and Evaluating, Facilitating Organizational Change, Managing the Learning Function, Coaching, Managing Organizational Knowledge, Career Planning and Talent Management.

Cary has experience in retail sales, services, customer service, finance and accounting, HR, operations, manufacturing, and non-profit. He has executive and consulting experience both in the US and abroad for such companies as Host Marriott Services, T-Mobile, Compass Aerospace, and Goodwill. His passion is impactful training in retail sales and customer service skills.

Understanding the real issues, then providing tools to close the gap, and following up with measurements of success, has been the key to Cary's success. Cary is both an engaging facilitator and an energetic trainer as well.

Cary earned his MBA in Finance and Operational Strategy and his BA in Social Sciences from Brigham Young University. He enjoys snow skiing in the winter, water skiing in the summer, running, reading, and live music.

Challenge: Motivate a third-party sales force to interact with customers in a way that represents your brand and builds long-term customer loyalty. Cary and his team had to develop a delivery method that prepared sales reps in a fast-paced retail environment. And, it needed to reach 50,000 reps within 30 days. Not once, but several times a year. 

Approach: Research the most impactful way to reach customers, from the customer’s perspective. Then design training around skills and knowledge. Deliver the training using instructor-led training, self-paced online training, virtual training, and virtual instructor-led training specific to each rep’s needs. These needs were based on their interaction with potential customers. And, it needed to be repeated when new products were introduced…several times a year!

Results: Customer satisfaction increased. New purchase returns decreased. Sales increased 10-50%. Sales reps made more money and fewer reps were terminated for low sales volumes.

You: There is no need to wish this success was describing your organization. You can experience the same results. Contact Cary or any of the consultants at Global Partners.

Industries:

• Telecommunications
• Consumer Electronics
• Healthcare Services
• Manufacturing
• Hospitality
• Non-profit
• Retail

Regions:

• North America
• Southeast Asia

Blog: Thought Leadership

Articles:

Evaluating and Measuring the Effectiveness of Training

LinkedIn: Cary Campen